In this position, Caldwell provides a range of expertise from media relations and Web site strategy to communications planning and event management. Her client responsibilities include Tenneco Automotive, Autoliv, Exhibit Enterprises, Inc., and Roland Berger Strategy Consultants.

Caldwell formerly served as a senior counselor with PR Associates, Inc., where she managed accounts in the automotive and professional services industries.

Caldwell joined PR Associates in 1996 as an assistant account executive.

Prior to joining PR Associates, Caldwell was the public relations director for Michigan Renaissance Festival in Holly, Mich., where, she organized and managed off-site festival promotions and special events in addition to serving as the main media contact for the festival activities.

Caldwell graduated from Michigan State University with a bachelor of arts degree in communications and is a member of the Public Relations Society of America and Women’s Economic Club of Detroit. She is a resident of Grosse Pointe Woods, Mich.

Franco Public Relations Group is a full-service public relations firm headquartered in Detroit’s Renaissance Center. Established in 1964, Franco offers a complete range of communications services, with programs that incorporate media relations, crisis management, employee/member relations, community relations, public-affairs consulting, trade-show support, executive communications training, event planning and management, and corporate-identity development. Franco represents many national and international clients in such areas as manufacturing, technology, associations, retailing, professional services, entertainment, health care, and financial services.

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