Media Matters: Kerry Doman and Carrie Budzinski Visit Franco “After 5”

Why does Detroit inspire us? For starters – people like Kerry Doman and Carrie Budzinksi of After 5 Detroit. With passion, positivity and exposure to a community of strong business leaders and public figures – Doman joined, and led, a movement towards promoting the wonder of Detroit. Building a Network Kerry Doman is the founder
-> Continue reading Media Matters: Kerry Doman and Carrie Budzinski Visit Franco “After 5”

Mud, Logs and Trails – Ride and Drive Events and the Media

The automotive industry has some of the savviest event marketers, practically inventing the product launch process. One way to get media access to the latest and greatest vehicles is through local ride and drive events staged all over the country. These take place on different terrains; everything from race courses to mud tracks, ice and
-> Continue reading Mud, Logs and Trails – Ride and Drive Events and the Media

Five Tips for Taking Video on Your Phone

Video is important. An easy way to accomplish it? Using your phone. This is a great way to generate video content on social media, websites, blogs, etc. PLUS, if you shoot video the proper way on your phone, it can be seamlessly integrated and edited into videos that also have professional camera footage. Here are
-> Continue reading Five Tips for Taking Video on Your Phone

Five Questions for Marketers Preparing for GDPR

The European Union’s General Data Protection Regulation (GDPR) requirements go into effect this month, but what does that mean for marketing professionals around the world? What is GDPR?     When it comes down to it, GDPR is all about giving EU citizens control over their personal data, and this legislation takes a very broad
-> Continue reading Five Questions for Marketers Preparing for GDPR

Five Ways to Get the Most Life out of Your Press Release

After rounds and rounds of countless edits, the press release you’ve worked tirelessly to craft is finally finished. You’ve pitched it to every relevant journalist on your media list, got a few publications to pick up your story – but now what? Weeks and sometimes months of hard work can go into writing the perfect
-> Continue reading Five Ways to Get the Most Life out of Your Press Release

Media Matters: Stephanie Steinberg, SEEN in the Franco Neighborhood

For years we’ve heard that print media is dead. In an age full of compact supercomputers, 5G networks and in-car Wi Fi, traditional magazines and newspapers have mostly fallen by the wayside in favor of Facebook, Twitter, Snapchat and an abundance of always-connected devices. Stephanie Steinberg believes otherwise, and stopped by the Franco office for
-> Continue reading Media Matters: Stephanie Steinberg, SEEN in the Franco Neighborhood