Marketing Communications
We help you make the right impression, the right way, to the right people.
Services include:
| • Branding | • Advertising/Media Buying | |
| • Design | • Website Development | |
| • Events | • Photography/Videography |
Branding
A brand is more than a logo; a tagline is more than a value proposition. Branding blends rational experience and emotional response. We develop, enhance or repair your brand so it captures the essence of your organization. We help you develop guidelines and standards to protect your brand.
Design
We help you look good.
| • Corporate identity | • Brochures | |
| • Digital materials | • Annual reports | |
| • Trade show exhibits | • Event invitations and programs | |
| • Websites |
Events
We're full-service from concept to execution. Invitations to greeting your guests, staging to clean up. Our expertise ensures your event is seamless, successful and fits your brand.
Events include:
- Galas and fundraisers
- Conventions and business meetings
- Grand openings
- Media events
- Award ceremonies
- Trade shows
Advertising/Media Buying
Create it; place it.
We create exceptional ads and negotiate the best deals to run them.
We find the right media mix to reach your audience and get the most bang for your buck through added value.
Website Development
A great website should engage visitors – even those with the shortest of attention spans – and leave them wanting more. It should give visitors a glimpse of what’s in store, then make them act.
From design and copywriting to programming and content management, we can help you build or enhance your site. However, a great website is useless if no one can find it.
Search Engine Optimization (SEO) is a series of techniques used to improve the ranking of your website listing in search engines like Google and Yahoo. Unless your site has prominent search engine visibility, potential visitors will go elsewhere. A higher ranking is not by accident; it’s a science.
Photography/Videography
We shoot it; you use it.
400 Renaissance Center
Suite 1000
Detroit, Mich. 48243
P: (313) 567-2300
F: (313) 567-4486
info@franco.com
"Franco has developed a solid social media campaign that has helped increase awareness and business to our downtown shops and restaurants. The service and follow through with our businesses has been excellent."
