Erica Swoish serves a variety of Franco’s B2B and non-profit clients, providing support through content creation, media relations and monitoring, community outreach and event planning. With an eye for design and always looking to unlock new potential, Erica also serves as Franco’s resident graphic designer, developing logos, newsletters and other collateral for the agency and its clients.
Prior to joining Franco, Erica gained experience across the marketing, communications and public relations disciplines as an intern with Ally Financial, The Dow Chemical Company and Tanner Friedman Strategic Communications. Erica also managed Michigan State University’s student-run public relations agency and served on the board for the Public Relations Student Society of America.
Graduating top of her class, Erica holds a Bachelor of Arts in communication and public relations from Michigan State University.